PRIVACY POLICY

Personal Information We Collect

When you visit the Swimlest website, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect information about:

  • The web pages or products you view
  • Websites or search terms that referred you to the Site
  • Your interactions with the Site

We refer to this automatically collected data as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies – Data files placed on your device or computer that often include an anonymous unique identifier. Learn more about cookies and how to disable them: www.allaboutcookies.org.
  • Log Files – Track actions occurring on the Site and collect data such as IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags & Pixels – Electronic files used to record how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase, we collect certain information from you, including:

  • Name
  • Billing Address
  • Shipping Address
  • Payment Information
  • Email Address
  • Phone Number

We refer to this as “Order Information.”

When we mention “Personal Information” in this Privacy Policy, we refer to both Device Information and Order Information.

How Do We Use Your Personal Information?

We use the Order Information we collect to:
✔ Fulfill orders placed through the Site (processing payments, arranging for shipping, and providing order confirmations)
✔ Communicate with you regarding your order or customer service inquiries
✔ Screen orders for potential risk or fraud
✔ Provide relevant product recommendations or promotional offers based on your preferences

We use the Device Information collected to:
✔ Identify potential fraud or security risks (such as using IP addresses)
✔ Optimize and improve our website by analyzing how customers interact with the Site
✔ Evaluate the success of marketing and advertising campaigns

Sharing Your Personal Information

We share your Personal Information with third parties to help us improve our services. Examples include:

Additionally, we may share Personal Information to comply with legal requirements, respond to subpoenas or court orders, or protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide targeted advertisements or marketing communications that may be of interest to you.

To learn more about how targeted advertising works, visit the Network Advertising Initiative’s educational page: Understanding Online Advertising.

You can opt out of targeted advertising by using the links below:

You can also opt out of some services via the Digital Advertising Alliance’s opt-out portal: DAA Opt-out.

Do Not Track

Please note that we do not alter our data collection and usage practices when we detect a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to:
✔ Access the personal information we hold about you
✔ Request corrections, updates, or deletions of your personal data
✔ Restrict processing or request portability of your data

To exercise these rights, please contact us at 📧 contact@swimlest.com.

Additionally, if you are a European resident, please note that your data will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order, we maintain your Order Information for our records unless and until you request deletion.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our business operations, legal requirements, or data collection practices.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us via:

📧 Email Support: contact@swimlest.com

We are committed to protecting your privacy and ensuring a secure shopping experience with Swimlest. 🌊